NeuralecticBrand
Neuralectic Systems Inc. · Brand guidelines

The agent proposes.
Physics decides.

Logo, color, type, and components for everything we ship.

Download assets neuralectic.com ↗
01 · Introduction

Engineering at the limit of physics

Neuralectic is a research lab building verifiable engineering superintelligence through connected models, intelligent search, and independent checks.

Verifiable

Every idea is tested against physics. Engineers get traceable evidence and reproducible checks.

Physical

Research in quantum physics, robotics and machine learning, aimed at things that get built.

Tekton

Our platform: an adaptive harness that explores new ideas and learns by testing them.

03 · Color

Color

Charcoal paper, lilac-white ink, and three signature colors. Click a swatch to copy its hex.

Signature

Foundation

Readable combinations

AaMarshmallow on Paper16.0:1 AAA
AaInk on Paper11.3:1 AAA
AaMuted on Paper6.8:1 AA
AaLavender on Paper8.4:1 AAA
AaPink on Paper6.9:1 AA
AaMarshmallow on Violet5.4:1 AA
AaPaper on Pink6.9:1 AA
AaViolet on Paper2.9:1 Fail

WCAG 2 contrast computed from the hex values. Galactic Violet is a fill, not a text color on Paper.

04 · Typography

Typography

IBM Plex Mono for titles and labels. Zalando Sans for text.

Aa

IBM Plex Mono

Headlines, wordmark, eyebrows, labels. SIL OFL 1.1

Aa

Zalando Sans

Body copy, buttons, nav. SIL OFL 1.1

Type scale

Display · Plex Mono 500 · 64px

Unlocking AI for the physical world

Heading 1 · Plex Mono 400 · 44px

Verifiable engineering superintelligence

Heading 2 · Zalando 400 · 32px

Bold designs engineers can trust.

Body · Zalando 400 · 17px · 1.65

Physics defines what we can dream of, whereas engineering determines what we build.

Label · Plex Mono 500 · 12px · 0.14em · uppercase

Engineering at the limit of physics

05 · Components

Components

Flat, quiet and precise. One main button per block.

Tags

TektonNewResearch

Accent text

A new kind of verifiable superintelligence.

06 · Layout

Layout

A single manifesto column, generous space, hairlines and grain.

Content width

39rem reading column on content pages; 1216px max for grids.

Grain

A faint static film grain on Paper, about ±4 levels. Never a pattern.

Header

Mark and wordmark left, menu right, fixed with a fade.

07 · Motion

Motion

The swirls are attractor phase portraits. Glowing violet-to-pink particles spiral in along them like orbits converging on a strange attractor, leave fading trails, and the trails resolve into the filled mark. It settles and holds while particles keep orbiting faintly. Never spinning, bouncing or swaying.

Particles trace the swirls like orbits converging on an attractor, their trails resolve into the mark, then it holds. Static under prefers-reduced-motion.
08 · In use

In use

The system on our own surfaces: the website and its link preview.

Brand site hero
Web heroMark beside the headline, one button and one quiet link
Link preview
Link preview · 1200×630White mark, Plex Mono headline
09 · Applications

Applications

How the mark and palette look out in the world. Mockups only, rendered from the real SVG.

The agent proposes.Physics decides.neuralectic.com
In the cityBillboard on Paper
Ada Lovelaceada@neuralectic.com
StationeryCard, letterhead, envelope
Verifiable.Physical.Trusted.
CampaignsPoster series in three colorways
NEURALECTIC SYSTEMS
Office signageWall mark in reception, San Francisco
Engineeringat the limitof physicsPhysicsdecides.
Event bannerRoll-up banners
FlagViolet flag, white mark
We are hiringengineers.neuralectic.com/careers
Social template1080×1080 post
TektonAn adaptive harness for engineering
Presentation16:9 title slide
Ada LovelaceResearch Engineer, Neuralectic Systemsneuralectic.comSan Francisco
Email signaturePlain, one mark, one link
10 · Merch

Merch

Apparel and swag. The gradient mark goes on Paper, Marshmallow and canvas where full-color print holds. Embroidery, one-color print and violet or pink grounds use a solid fallback: white, violet or pink.

TeePaper tee, gradient mark on chest
Tee, violetViolet tee, large white mark
HoodiePaper hoodie, pink mark
CapViolet six-panel, one-color white embroidery
MugMarshmallow ceramic, gradient mark
NEURALECTIC
ToteNatural canvas, gradient mark
Neuralectic
StickersDie-cut, three colorways
NotebookViolet hardcover, blind-deboss feel
Laptop stickerPink mark on a dark lid
Ada LovelaceRESEARCH ENGINEERNEURALECTIC
Event badgeLanyard badge, Paper and violet
Enamel pinsViolet, pink and white fills
Water bottlePaper steel, white mark

Colorways

Gradient on Paper and Marshmallow. White on Violet, Paper on Pink.

Placement

Left chest or centered. Never wrapped around seams or cropped.

Production

Full-color print from mark.svg; embroidery and one-color from mark-violet, -white or -pink.svg. Match #533FF4 and #EC73CE.

11 · Film

Brand film

A short motion piece: orbits converge on the attractor, the N resolves, and the line lands.

The agent proposes.Physics decides.

Length

Loop, about 8 seconds, live in the browser.

Palette

Brand colors only, on Paper.

End card

White mark and wordmark on #16141A.

12 · Downloads

Downloads

Every file on this page, in one place.

13 · Agent skills

Agent skills

Markdown skill files so Claude, Codex and other coding agents build on-brand. Load with curl or point the agent at the URL.

curl -s https://brand.neuralectic.com/gtm/skill.md